Shawn Layden, chief operating officer for Sony Network Entertainment
(Credit: Stephen Shankland/CNET)
BERLIN -- Sony announced a lower-cost $4.99 monthly option for Music Unlimited, a plan it hopes will increase adoption of the streaming-music service.
Sony announced its Sony Entertainment Network's $9.99-per-month music plan a year ago at the IFA consumer-electronics show, letting customers tap into a library of 16 million songs using personal computers, PS3 game consoles, and Android devices. This year at the show, it announced the cheaper alternative, which offers the same library but which doesn't work on mobile devices.
"It's going to bring new customers in, that's for sure," said Shawn Layden, chief operating officer for Sony Network Entertainment, in an interview today. And, Sony hopes, the company will be able to get those customers to upgrade to the premium service once they're hooked.
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