Monday, September 24, 2012

Apple reportedly doled out fewer iPhone 5 units to other retailers


Eager iPhone 5 buyers wait outside Apple's Palo Alto store early Friday morning.


(Credit: James Martin/CNET)

Apple may have reserved the lion's share of iPhone 5 handsets for its own stores, leaving other retailers more empty-handed.


Citing "store sales staff and other people familiar with the situation," the Wall Street Journal reported today that Apple's own stores seemed to have a healthy stock of iPhone 5 units to sell this past weekend. But other retail outlets had to grapple with a much more limited supply right from the get-go.


People at Best Buy, RadioShack, and Target told the Journal that they didn't even receive enough units to satisify pre-sales orders. One Best Buy store reportedly had received only 10 new phones for Friday's launch day, while a Target saleswoman said her store got only about eight phones.


I went iPhone 5 shopping Saturday afternoon. A salesman at my local Apple store told me that some models were still available, though not the one I wanted -- a 64GB black version. He suggested checking back again on Sunday since the store was expecting more shipments. A rep at my local Verizon store told me that the carrier couldn't even ship me the 64GB iPhone 5 until October 19.


That wait time just about matches the estimate from Best Buy. In an e-mail picked up... [Read more]



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