There is no shortage of problems with iOS 6 Maps.
(Credit: The Amazing iOS 6 Maps Tumblr)
Imagine you are Apple CEO Tim Cook. You control the single most profitable phone on the market, the iPhone. You have full control over your mobile OS -- iOS -- and the applications that run on it.
Except that's not actually true. You don't have full control over your mobile OS, because two of your default applications rely heavily on technology and data provided to you by Google, your greatest enemy. I am talking, of course, about YouTube and Google Maps, which have been part of iOS since the very first iPhone.
Removing YouTube is simple enough. Google wanted full control of the YouTube app, and YouTube isn't competitive to your core business. There isn't a problem letting Google launch a YouTube app through the App Store. People can use their iPhones just fine without YouTube, anyway.
Maps though, is a different story. Mapping is a core function of any smartphone. Every person who has a smartphone has a need for maps. If Apple removed Maps from iOS completely, customers would start switching to other smartphones. It's just that important.
So if you're Tim Cook, you... [Read more]
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