Samsung executive Tim Baxter and filmmaker Baz Luhrmann at the U.S. Galaxy Note 10.1 unveiling.
(Credit: Brian Bennett/CNET)
Samsung Electronics has sold 10 million Galaxy Notes in the past nine months, according to Younghee Lee, head of global marketing for conglomerate's mobile division.
Lee made the comment in the middle of Samsung's unveiling of the Galaxy Note 10.1 today in New York. The company previously said it sold 5 million 5.3-inch Galaxy Notes in five months.
The Galaxy Note sold well despite skepticism that the device was too big to serve as a phone, and too small to work as a tablet. Many had taken to calling it a "phablet."
Samsung, however, was attempting to create a new market with a tweener product that bridged the tablet and phone, and has apparently succeeded.
"We've opened a new category," Lee said.
It's clear Samsung wants to establish some credibility for this new market by touting these numbers. The company typically only reveals the number of units shipped to its partners, as opposed to purchased by consumers. That Samsung has been so forthcoming with the sales data suggests it wants it to be known the Note is a success.
Samsung, meanwhile, trotted out a number of high-profile figures, including filmmaker Baz Luhrmann ... [Read more]
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