The Leica M, shown here with an electronic viewfinder in its flash hot shoe, has a 24-megapixel CMOS sensor that for the first time supports live view. It'll cost 6,200 euros when it ships in early 2013.
(Credit: Stephen Shankland/CNET )
COLOGNE, Germany -- Leica may not have the mass-manufacturing clout of Samsung or the retail footprint of Canon or the electronics know-how of Sony. But the German camera maker has got one thing in spades: a brand.
And nowhere is that brand more obvious than Photokina, the camera show that takes place every two years here in Germany, Leica's home turf. Canon and Nikon had bigger crowds, but the Leica had the better ratio of booth visitors to customers as it introduced two a new top-end rangefinder camera with new electronic abilities, a lower-end rangefinder that's not quite as expensive, a splashy new compact camera, and a hulking new medium-format camera.
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